Cookies Policy

Cookies Policy

This is the Cookies Policy for GSH Group (Electrical) Limited and its subsidiaries/trading names, referred to within this document at The Company. The Company take your privacy seriously and are fully committed to handling the information we collect from you in a secure and responsible manner and adheres to the guidelines published in the United Kingdom Data Protection Act and the General Data Protection Regulation (EU) 2016/679 which is applicable from the 25th May 2018.

Any questions relating to this Cookies Policy should be sent to: 
info@gshelectrical.uk

We use cookies to make our website as useful to you as possible.

Cookies are small text files that we put in your browser to track usage of our site (to improve and enhance it) but they do not tell us who you are. Absolutely no uniquely identifiable information is stored in any of our Cookies.

What are cookies?

A cookie is a piece of data/text file that is placed in your computer’s memory when you visit a website. The information the cookie contains is set by our website’s server and, depending on the type of cookie, may be used each time you visit our website.
Cookies are widely used to make our website work, or work more efficiently for you, our guest, as well as to provide companies with information about traffic through the website.
Cookies are designed to remember things that you have done on a website in the past, which can include putting products in your basket, logging in, or clicking on links. This can save you time when you visit a website more than once.
Cookies can be used by our website in the following ways:

  • To remember your preferences.
  • To remember your password.
  • To find out what the website doesn’t do well and make improvements to it in future.
  • Allow you to share pages with social networks like Facebook.
  • To make personalised product recommendations, based upon your previous times you’ve visited our website.
  • Make sure advertising on other websites is relevant to you.
  • They can also help us to see how many people are visiting our website and which pages are the most popular (see Google Analytics).

Your cookie settings on our website

Cookies on our website that do not require approval

Cookies that are essential, also known as ‘strictly necessary’ cookies, enable features without which you would not be able to use the website as intended. These cookies are used exclusively by The Company and are therefore known as first-party cookies. They are only saved on your computer while you are actually browsing the website. Furthermore, a cookie of this kind is used to store your decision about the use of cookies on our website. Your consent is not required for the use of strictly necessary cookies.

Strictly necessary cookies cannot be disabled using the features of this website. You can however completely disable cookies in your browser at any time. This may result in an unpredictable or unusable experience on a The Company website, The Company request that you allow the use of cookies while browsing a The Company website.

Examples of cookies that do not require consent / List of cookies that do not require consent

First Party Cookies Purpose Expiry Date Category*
PHPSESSID Preserves user session state across page requests. Session Necessary

First-party cookies on this website that require consent

Cookies which, in strictly legal terms, are not absolutely essential in order to use this website, do nevertheless fulfil important functions. Without these cookies, features that enable our website to be used easily, such as pre-completed forms, will no longer be available. Settings you make, such as language choices, will no longer be saved, so you will be asked about them every time you change pages. As well as that, we will no longer have a way of presenting offers to you that are tailored to you personally.

You have enabled first-party cookies that require consent.

* Categories of Cookies

Based on what function cookies have and the purpose for which cookies are used, there are four categories of cookie: strictly necessary cookies, performance cookies, functional cookies and marketing cookies.

Strictly necessary cookies

Are essential in order to enable you to move around the website and use its features. Without these cookies, some services cannot be provided – for example, remembering previous actions (e.g. entered text and vehicle configurations) when navigating back to a page in the same session.

Performance cookies

Gather information about how a website is used – for example, which pages a visitor opens most often, and whether the user receives error messages from some pages. These cookies do not save information that would allow the user to be identified. The collected information is aggregated, and therefore anonymous. These cookies are used exclusively to improve the performance of the website, and with it the user experience.

Functional cookies

Enable a website to save information which has already been entered (such as user names, languages choices, and your location), so that it can offer you improved and more personalised functions. For example, a website can offer you local, price-relevant tax information if it uses a cookie to remember the region in which you are currently located. Functional cookies are also used to enable features you request such as playing videos. These cookies collect anonymous information and cannot track your movements on other websites.

Marketing cookies

Are used to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns. They remember whether you have visited a website or not, and this information can be shared with other organisations such as advertisers. Cookies for improving group targeting and advertising will often be linked to site functionality provided by other organisations.

Based on what function cookies have and the purpose for which cookies are used, there are four categories of cookie: strictly necessary cookies, performance cookies, functional cookies and marketing cookies.

Advertising Cookies

Our website uses cookies/advertising IDs for the purpose of advertising. This enables us to show our advertisements to visitors who are interested in our products on partner websites, apps and emails. Re-targeting technologies use your cookies or advertising IDs and display advertisements based on your past browsing behaviour. You can opt-out of interest-based advertising by visiting the following website:

http://optout.aboutads.info/ 
http://optout.networkadvertising.org 

We may share data, such as technical identifiers derived from your registration information on our website or our CRM system with our trusted advertising partners Google and Facebook. This allows them to link your devices and/or environments and provide you a seamless experience across the different devices and environments that you use. To read more about their linking capabilities, please refer to their Privacy Policies:-

Google – https://policies.google.com/  https://policies.google.com/privacy
Facebook – https://www.facebook.com/about/privacy/

Cookies are not dangerous. They are not computer programs and cannot be used to circulate viruses. They are not used to identify you personally.

Google Analytics

This is a behavioural tracking service that shows us what pages people have visited, for how long and in what order. It also tells us whether people are using desktops or mobile devices to view the website and other helpful information. This data helps us find out what can be improved on the website and how important it is.
You can at any time refuse the use of cookies.

List of Cookies

Here is a list of the main cookies we use, and what we use them for on our website/s.

Cookie Purpose Expiry Category
_ga Registers a unique ID that is used to generate statistical data on how the visitor uses the website. 2 years Performance
_gat Used by Google Analytics to throttle request rate Session Performance
_gid Registers a unique ID that is used to generate statistical data on how the visitor uses the website.
(Google Analytics)
Session Performance
ads/ga-audiences Used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor ‘s online behaviour across websites. Session Marketing
ads/user-lists/# Used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor ‘s online behaviour across websites. Session Marketing
IDE
test_cookie
r/collect
Used by Google DoubleClick to register and report the website user’s actions after viewing or clicking
one of the advertiser’s ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user.
1 year
Session
Session
Marketing
tr
fr
Used by Facebook to deliver a series of advertisement products such as real time bidding from third party
advertisers.
3 months
Session
Marketing
YSC Registers a unique ID to keep statistics of what videos from YouTube the user has seen. Session Performance
VISITOR_INFO1_LIVE Tries to estimate the users’ bandwidth on pages with integrated YouTube videos. 179 days Performance
PREF Registers a unique ID that is used by Google to keep statistics of how the visitor uses YouTube videos across different websites. 8 months Performance
GPS Registers a unique ID on mobile devices to enable tracking based on geographical location. (YouTube) Session Performance

Social Networks

Facebook
The following Facebook features may be integrated into the website and may read or place Facebook cookies:

  • Facebook Like button (enables user to Like the item on Facebook)
  • Facebook Connect (enables the user to log into their Facebook account and interact with the website through that account)
  • Facebook Share (enables the user to share the item on Facebook) Facebook Social Graph

Click here for Facebook’s Privacy Policy
Click here for information about Facebook’s cookies

Twitter
The following Twitter features may be integrated into the website and may read or place Twitter cookies:
Twitter log-in (enables the user to log into their Twitter account and interact with the DEC through that account)

Twitter share
Click here for Twitter’s Privacy Policy

We may update our Cookies Policy from time to time, so would advise that you check it each time you visit the website.

Date: November 2020

Updated: November 2020

Review Date: November 2021